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Car dealership exterior

Case study

BMW Sytner

High Wycombe

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Dyson Airblade Tap hand dryers in bathroom

The business

BMW is one of the best-selling luxury automakers in the world. Its award-winning Sytner dealership in High Wycombe sells BMW vehicles as well as MINI cars.

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Conventional hand dryers

The problem

“We recently refurbished our site to install the updated BMW corporate identity, and we wanted to ensure that customers had a premium experience throughout the dealership,” explains Victoria Richards, Customer Relations Manager.

“With our hand dryers, we wanted something that would reflect the same level of design and engineering that’s present on the showroom floor.”

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The solution

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Fast and hygienic
Hands are dried hygienically in just 12 seconds. An infrared sensor detects hand positions and releases water or air.

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Dries hands properly
The Dyson Airblade Tap hand dryer allows users to wash and dry their hands at the sink. It dries hands using 430mph sheets of air, forced through two laser-cut apertures measuring just 0.8mm in width.

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Cleaner washrooms
"The taps work seamlessly in conjunction with our new countertop sinks and there's never any water dripped on the floor," adds Victoria.

Next

The Dyson Airblade Wash+Dry Wall

Podium of Dyson products beneath Cu-Beam light

See how Dyson technology can improve your business environment

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Why choose Dyson for business

2-5 year guarantee

 2-year or 5-year guarantee

We don't stop caring about our machines once they're yours. We offer a guarantee on parts and labour.

5-year guarantee on:

- Hand dryers

- Lighting

2-year guarantee on:

- Cordless vacuums

- Hair dryers

- Purifiers, fans and heaters

Auto registration

Register your guarantee automatically when buying direct.

Rental option available

Dyson rental

Renting Dyson products is affordable and hassle-free.

- No large capital expenditure, pay quarterly fees over a lease period of 1-5 years

-  All products can be purchased at the end of the leasing period

- An option to upgrade to the latest Dyson technology or re-lease your current machines

- All rental machines come with a 2-5 year guarantee 

For more information or to discuss your rental options click here

Dedicated business support

Dedicated business support

Dyson experts on hand 7 days a week to offer you guidance and support

Call us on 0800 - 298 – 0298

Helpline opening hours

8.00am – 8.00pm Monday to Friday

8.00am – 6.00pm Saturday and Sunday

Free next day delivery

Free next-day delivery

Next day delivery is dependent on order time and quantity. Delivery time may be extended for larger orders. 

Please note that spares, tools and accessories are dispatched separately and will be delivered within 3-5 days.