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Environmental Engineering

Environmentally responsible engineering is efficient engineering. Doing more with less. Creating machines that are made of fewer materials and consume less energy, but perform better and last longer. A mix of technological leaps and many small steps. Revolution and evolution in order to improve.


Carbon label

News - April 2010

The Dyson Airblade™ hand dryer is the first hand dryer to be awarded the Carbon Reduction Label from the Carbon Trust. To secure the Carbon Reduction Label, the machine's total carbon footprint - the amount of carbon emissions (CO2 and other greenhouse gases) produced from its materials and manufacture, transport, in-use and end of life - were measured and certified by the Carbon Trust. As part of the certification, Dyson has committed to reducing the Airblade™ hand dryer's carbon emissions further in the next two years.

Find out more about the Carbon Reduction Label here www.dysonairblade.co.uk

More with Less

To download our environment policy click here


Our story so far

  • 1975

    Frustrated with bagged cleaners that clog, James Dyson starts to develop the Dyson Dual Cyclone, the only vacuum cleaner not to lose suction. It has no bag to throw away.

  • 1985

    Conscious of the carcinogenic and carbonaceous soot emitted by diesel exhausts, James Dyson sets about developing a cyclonic filtration system to be fitted on cars and vans. He is turned down by the UK's Department of Trade and Industry for development grants.

  • 1997

    Five years after the first Dyson vacuum goes on sale, James thinks about what would happen to the machines when they reach the end of their natural lives. His engineers come up with the Recyclone - the first vacuum cleaner to be made from recycled plastic and recovered parts.

  • 2001

    Dyson engineers and scientists start developing an energy efficient motor.

  • 2004

    The first Dyson digital motor is engineered for DC12, a compact vacuum designed for Japan. The switched reluctance motor is faster, smaller and lighter than a conventional A/C equivalent.

  • 2007

    The Dyson Airblade™ hand dryer is launched. Powered by the Dyson digital motor, a 400 mph sheet of air wipes hands clean rather than relying on an energy sapping heating element. It's 80 per cent more efficient than conventional warm air hand dryers and does away with the need for wasteful paper towels.

  • 2008

    The Dyson DC24 vacuum proves that you don't need big motors for good pick up performance. This machine uses 650 watts of power-saving energy.

    Sustainability becomes a key criteria in the James Dyson Award for student design.

  • 2009

    Dyson's latest digital motor sees its first application in the Dyson DC31 handheld cleaner. Because of it, DC31 is smaller and over 20 per cent lighter than DC16.

1997 Recyclone
The machine made from recycled Dyson machines.

2009 DDM V2
Dyson's latest energy efficient digital motor.