Welcome to the Dyson Newsroom
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The most powerful robot with six times the suction of any other robot vacuum has today been unveiled by Dyson.
Introducing the Dyson Airstrait™ straightener, a new way to straighten hair from wet to dry, with air. No hot plates. No heat damage.1
A new way to stretch and straighten multiple hair types from wet.
Dyson has announced the full specification of the Dyson Zone™ headphones, which go on-sale from January in China and March in the US, UK, Ireland Hong Kong SAR and Singapore. Announced earlier this year, the Dyson Zone™ headphones provide a pure, immersive listening experience and on-the-go air purification when you need it.
Jake Dyson reveals the next stage of Dyson’s £2.75bn five-year investment plan – machines that use software and connectivity to self-improve
Dyson engineers are working on a new generation of intelligent, self-improving, connected products, as the company builds up its software-based team, Jake Dyson, Chief Engineer, reveals in a new Dyson YouTube video.
How to stop thinning hair
Hair thinning or hair loss can be caused by many different factors, including both controllable and uncontrollable circumstances.¹ According to NHS statistics, around 50% of women over the age of 65 experience hair loss or hair thinning,² and two-thirds of all men are affected.³
Dyson Institute of Engineering and Technology 2022 Graduation Celebration
James Dyson addresses the graduates of 2022 inside Dyson's Hangar 86 at the company's Hullavington campus in Wiltshire, UK.
Bumps or lumps? How two students are trying to beat breast cancer
Winners of the UK James Dyson Award 2022, Debra Babalola and Shefali Bohra, designed a device to assist women in performing monthly breast self-checks to identify any potentially suspicious lumps or abnormalities
Two global winners and one runner-up with world-improving inventions are revealed for the James Dyson Award 2022 competition. Read more about their inventions.
Forbes Magazine: Dyson one of ‘World’s Best Employers’ and in global top 100 ‘Female-Friendly Companies’
Dyson is one of the “World’s Best Employers” and a Top 100 “Female-Friendly Company” to work for, according to two surveys published by Forbes, the US business magazine.
Forbes partnered with the market research company Statista to identify the best overall employers and those that excel in championing women at work.
Dyson Styling Tour comes to London
Dyson’s nationally sold out Dyson Styling Tour is now coming to London from the 27th of October to the 30th of October 2022 at Westfield – just in time for the party season!
Meet the James Dyson Award Top 20 Shortlist Judges
Meet the expert panel of Dyson judges who have selected this year's global Top 20 Shortlist of inventions for the James Dyson Award 2022.
Dyson introduces new special edition Vinca Blue & Rosé colorway across all haircare technologies
Dyson has unveiled a new special-edition Vinca Blue & Rosé colorway, launched exclusively for the 2022 gifting season. Available across all Dyson Hair Care tools, these new machines have been pioneered by Dyson’s colors, materials and finishes engineers, who put great emphasis on using color, materials and finishes with purpose.
James Dyson's advice to the class of 2022: Make it a world of 'doers' not 'grandstanders'
Speaking on Saturday 2nd July 2022, at the opening of the new Dyson STEAM Building and Gresham’s School Speech Day, Sir James Dyson offered some highly personal reflections for the class of 2022 caveating it that, “this is not advice, it’s encouragement!”
The Covid-19 pandemic has raised our awareness of indoor air quality and with it the benefits of an air purifier. We can do little to control what we breathe outside but with an air purifier we can help protect our health and wellbeing indoors.
After teaming up, Dyson and Bath Rugby reveal the air pollution findings from Dyson's latest air quality project, monitoring the pollution the Bath Rugby team were exposed to during training and a game day.
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Dyson has today announced the launch of its new online virtual store – an interactive, fully-integrated shopping experience, available on desktop, tablet and mobile. The store brings all Dyson products to life on-screen – showcasing detailed product features and offering a three-dimensional dive into product technology.
How to remove household dust
We spend up to 90% of our time indoors, according to estimates from the World Health Organization (WHO). So removing household dust through regular cleaning, home maintenance, and home improvement projects is important for our well-being.
Dyson Air Quality backpacks go backstage at Fashion Weeks
Leading session stylists, Jon Reyman, Jawara, and Larry King navigated the fast-paced, high-pressure environments of New York and London Fashion Week. The three session stylists used Dyson’s automated data technology to track air quality, gathering insights into the nuanced pollutant profiles of working across Fashion Weeks – from city to city, between shows, backstage and behind the scenes.
James Dyson calls for more women to join the engineering and technology industry
Today, Thursday 23rd June 2022, James Dyson is calling for more women and young girls to consider a career in engineering. Dyson’s comments come on International Women in Engineering Day (INWED), a day that celebrates and draws attention to the pioneering female engineers around the world and the work they do to solve problems and improve daily lives.
Experiencing allergic reactions to pets can be difficult to manage. If you’re struggling to be around specific animals, you’re not alone – in just the US, three out of ten people with allergies have reactions to cats and dogs.¹
Incorporating new sensing technology and a parter Dyson Air Quality (AQ) app, the next generation Dyson Air Quality Backpack gets a refresh to bring more data and more knowledge to to the wearer.
Dyson gives glimpse of secret robot prototypes which appear to carry out household chores
At the International Conference on Robotics and Automation (ICRA) in Philadelphia, Dyson gives its biggest clue yet to the future of household robots as it seeks to woo the brightest in the field of robotics to join its rapidly growing team.
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For voluminous blow-outs or smooth and straight styles, the key lies with the right hair dryer brush. Pair a paddle brush or round brush with your Dyson Supersonic hair dryer for carefree styling with no extreme heat.
A deep clean is necessary to help maintain a healthy home, especially where kids are concerned. Dyson vacuum cleaners and accessories are engineered to capture hidden bedroom dust.
Check out the top at-home engineering challenges from Dyson’s charity, The James Dyson Foundation.
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Dyson's Global Styling Ambassadors share their tips and tricks on curling hair with a hair straightener. Try these curly and wavy styles at home with your Dyson Corrale hair straightener.
Cleaning the common areas of your home is made easy with the right vacuum cleaner and accessories. See Dyson's checklist for cleaning the staircase, the hallway, and the living room.
Invention: A Life is James Dyson’s story, illustrated by many failures but defined by the products and core technologies he has developed. Explore his autobiography and life through our interactive portal.
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Dyson engineers and ambassadors share their styling secrets and hair hacks for the festive season.
Understanding seasonal air quality nuances can help us to identify ways to reduce exposure to air pollution in our daily lives.
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Dyson air pollution data recorded by digital creator, Pongsuk Hiranprueck, showed average personal exposure to PM2.5 to be up to nine times worse during haze season.
Dyson Demo VR: powerful lab technology drives new virtual store
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As the clocks go back and the nights get longer, it is important to light your home in a way that not only feels comfortable but also provides the right light for the time of day.
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Three global James Dyson Award winners with world-improving inventions are revealed for the 2021 competition. Read more about their inventions.
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Meet the expert panel of judges given the tough task of selecting the global shortlist of 20 pioneering inventions for the James Dyson Award 2021.
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Invention: A Life is James Dyson’s story, illustrated by many failures but defined by the products and core technologies he has developed. Explore his autobiography and life through our interactive portal.
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Engineers are the world’s problem solvers. And in a world with mounting environmental and humanitarian crises, the Dyson Institute Undergraduate Engineers set about designing solutions in their summer holidays, aligned with the UN Sustainable Development Goals (SDGs). Here's what they were able to achieve.
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How Dyson’s Automotive project inspired the Prussian Blue and Rich Copper colourway on Dyson’s Hair Care technologies.
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Dyson engineers strive to do more, with less. It's what we call 'lean engineering' and it informs everything from the materials we choose, to the energy our machines use. By marrying software and hardware together, we can use less energy and do more for the planet. Here's how we do it.
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New colours for Dyson Corraleᵀᴹ Straightener: Engineered to keep hair colour fresh through the seasons
A new hair colour is a fresh way to change up a look for the season – from bright summer hues, to warm autumn tones, cool wintry highlights, or pastel spring shades.
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On National Hair Day, global styling ambassador Larry King explains why the increased focus on wellness in beauty has seen a rise in people paying more attention to the science behind beauty.
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Runway shows return this season, emerging with a vengeance from the challenges and compromises of COVID. Following a turbulent time for professional stylists, we go backstage with the stylists who harness Dyson hair tools to deliver trendsetting looks to catwalks around the world.
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Four years after The Dyson Institute of Engineering and Technology was established, this weekend it celebrated the graduation of its first cohort of undergraduates.
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Dyson’s air quality monitoring backpacks are at the heart of a new endeavour to understand personal air quality exposure across seven African nations.

Dyson on: An inside look into the world of Dyson
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The James Dyson Foundation funds a £500,000 dementia research Fellowship in partnership with Race Against Dementia (RAD), a charity founded by former F1 driver Sir Jackie Stewart.
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From cordless to lasers and beyond, here's how to navigate Dyson's range of vacuums and find the right one for you.
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This Autumn, the #DysonStylingTour followed our favourite influencers around town with the Dyson Corrale™ straightener. The Dyson Styling Tour focuses on the different locations you can take your Dyson Corrale™ straightener to, enjoying superior styles while on the go.
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Joseph Bentley wins the UK James Dyson Award 2021 with his REACT device, which attempts to solve the problem of blood loss associated with knife crime and stab wounds and help prevent deaths.
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We reveal the National finalists across the 28 markets the James Dyson Award operates in. Learn all about their inventions here.
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Not all filters and machines are created equal. The way they are designed, constructed and sealed determines the filtration performance. Filtration isn’t just about having a good filter – cyclonic technology, filter design, airflow pathways and machine sealing must work side-by-side to expel only clean air. For nearly 30 years, we’ve been fine-tuning our expertise in filtration.
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Part of a global project Dyson has been undertaking around the world, working with six athletes to help educate them on their exposure to air pollution and its potential impact on wellbeing and performance.
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Over 4,500 food items were donated by Dyson people and the James Dyson Foundation to local families in crisis.
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Cleaning tips from Dyson engineers help you stay in the driving seat when cleaning your car.
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Cleaner air, cleaner home: how to maintain a healthier space during home renovations
The summer months are traditionally peak home moving season, with approximately 60 per cent of annual moves taking place between May-August in the USA.
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For ten years, the James Dyson Foundation has supported advancing medical care at the Royal United Hospitals Bath (RUH). Contributing nearly £5m to the hospital since 2010, it has helped develop pioneering neonatal, and soon-to-be, cancer treatment facilities for the South West of England.
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Beach waves are renowned for their casual, natural look. Whether it’s summer or winter, the look is a low maintenance style that’s easy to achieve with the right tools. On hand to help to get the look is Celebrity Hairstylist Jen Atkin as she shares her top tips and tricks for achieving the perfect beach waves.
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Dyson’s checklist for a cool home this summer
If you’re struggling with the heat this summer, you’re probably not alone. According to the WHO, 2020 was among the three warmest on record. And this is a trend that looks likely to continue.
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How to use your vacuum cleaner accessories
Vacuum cleaners aren’t designed to only clean your floors and carpets. With the right attachments, they can be used to clean everything from your mattress to your air conditioning unit.
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Dyson announces the opening of its fourth Dyson Demo store in France, located in the iconic shopping district of Terrasses du Port in Marseille.

New Flyaway attachment, salon smooth finish
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As Pride celebrations take flight around the world, we shine a light on the LGBTQ+ community at Dyson in an interview with members of Dyson’s employee-led PROUD network.
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To celebrate International Women in Engineering Day, watch Dyson engineers speak about their career experiences, revealing the day-to-day life of an engineer at Dyson while giving their advice for the next generation of aspiring #EngineeringHeroes.
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We speak to previous female winners of the James Dyson Award to learn more about their game-changing future technologies and hear about their advice to encourage fellow young women to find solutions to the world’s biggest problems.
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Webinar: The next generation of women in engineering STEM, from The Dyson Institute
To mark International Women in Engineering Day (INWED), the James Dyson Foundation, Dyson’s charitable arm, and students at The Dyson Institute of Engineering and Technology showed young women what it means to be an engineer, today.
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Dyson and Larry King kick men’s grooming into touch
Dyson’s Global Hair Ambassador, Larry King swapped salon styling for the Bath Rugby pitch to talk all things hair at half time. Venturing into the team changing room, Larry and the lads discussed hair health, our technology and superior styling to suit all hair types.
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Athletes explore relationship between breathing clean air and wellbeing using Dyson’s wearable air monitoring technology
Dyson today revealed a global project it has been undertaking around the world, working with six athletes to help educate them on their exposure to air pollution and its potential impact on wellbeing and performance
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Cleaner air starts in the classroom – James Dyson Foundation launches new educational air pollution resource
The World Health Organisation have found that over 90% of children breathe in toxic air daily. To better educate children on the impacts of pollution and encourage them to think of solutions, Dyson’s charitable arm, the James Dyson Foundation , launches its latest free teaching resource for classrooms around the UK.
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Eco-Enthusiast investigates air pollution exposure in Hong Kong
Dyson’s air quality backpack measures personal air pollution exposure during a two-day tour of the city.
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Take a tea break with James Dyson as he looks back on the latest Dyson technology in 2021 and how its helping to create cleaner, healthier homes.
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Understanding the disparity in hand hygiene education globally, Shubham and Amanat invented SoaPen - a product to help educate families on hand hygiene and make an otherwise boring activity playful and engaging for early years.
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In 2012, Dan Watson won the James Dyson Award with his invention SafetyNet: a light fitted to commercial fishing gear to stop trapping unwanted marine life in fishing nets.
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Dyson Japan announces the opening of its sixth permanent Dyson Demo store, located in the AEON LakeTown in Koshigaya – the largest shopping mall in the country.
Find more helpful guides, stories from the lab and where Dyson is heading
Visit the Dyson Newsroom Archive
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Dyson opens its first physical Demo store in Spain, located in "La Maquinista", the largest mall in Catalonia and one of the biggest in the country.
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The Dyson Supersonic™ hair dryer in blue and 23.75 karat gold returns to Dyson Demo Stores and Dyson.com this wedding season.
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It all started with a problem – the use of conventional motors in a cordless vacuum was not practical as cutting the cords meant downsizing suction power.
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Dyson V15 Detect laser explained: how Dyson engineers made the invisible, visible.
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Creating cleaner, healthier homes: At time when hygiene is more important than ever, Dyson has launched its first vacuum cleaner with laser detect technology to reveal hidden dust in your home.
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Following the publication of Dyson's first Global Dust Study, we reveal the most neglected household cleaning spots along with some top tips for a deep clean by Dennis Mathews, Dyson Research Scientist in Microbiology.
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We catch up with 2009 James Dyson Award winner and inventor Yusuf Muhammad and his fire safety company, Plumis, specialising in at-home water mist solutions.
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Hundreds of engineers and scientists to join to help expand and deepen research in software, advanced robotics, AI as well as investment into specialisms.
Press contacts
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United Kingdom
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