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British motorway

Case study

Welcome Break

Watch the video About the business

The business

Welcome Break is one of the UK’s largest independent motorway service operators, providing hospitality to 80 million visitors each year at dozens of locations across the network.

Conventional hand dryers

The problem

With washrooms in operation around the clock, the reliability of Welcome Break’s existing hand dryers, and the technical support offered by the manufacturer, were both causing issues.

“In general, there was at least one hand dryer out of action at most sites,” explains Simon Peene, Property and Safety Manager. “Fully functioning, high quality washroom facilities are a fundamental part of the services we offer.”

The solution

  • Quick and easy maintenance
    Thanks to its innovative backplate installation, the Dyson Airblade V hand dryer can be replaced quickly and safely without a qualified electrician. “Our site teams can easily exchange units following the instructions provided,” adds Simon.

  • Simple installation
    Dyson’s aim was to minimise disruption to the public and ensure that the transition to the new units was expertly planned and implemented. Senior Unit Business Manager Tracy Pollard was delighted with the installation, “Great communication, great interaction, great teamwork.”

  • 60% smaller
    With concentrated Airblade™ technology, the Dyson Airblade V hand dryer is 60% smaller than the original Dyson Airblade™ hand dryer. It saves valuable space in the washroom, but still dries hands hygienically in just 12 seconds.


The Dyson Airblade V

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